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Electronic Press kit - Industry

GUILLE FRANK

Musician - Composer - Producer

“Music that disguises pain as epic.”

Live performance

Guille Frank has been performing in a variety of stage formats since 2020 - from intimate shows to spontaneous performances in front of more than 90 people.

The project is adaptable: it works with a band, a backing track, a backing guitarist or just vocals and guitar.

Niña Miel - Live (Choir)
Registration of the most recent live single.

@guillefrankmusic

No problem - Ed Maverick - Live - Guille Frank

♬ original sound - Guille Frank

Live Sessions 2020-2025
A collection of performances in various settings: an impromptu jam session, a gig at a bar, a home session with professional audio, and a street performance in front of more than 90 people after a concert.

Latest Launch

Project description

Guille Frank is a solo project of latin contemporary folk from Guadalajara, built for more than five years around a simple premise: music that disguises pain as epic. Each song has layered sound architecture - piano, strings, violas, synthesizers and bass building towards a pounding climax. There are almost inaudible details that reward attentive listening: second voices in reverb, high-pitched strings in the background, pianos that sustain without interrupting. Production designed to be discovered. The voice is the axisMedium-high timbre, close and controlled interpretation, capable of sustaining both an intimate moment and an orchestral finale. The project can be presented in extended formats, but it can be can always be played with a guitar.

Brief History

Guille Frank is Guillermo Franco, an independent musician, composer and producer from Guadalajara.

He began by drawing. Then he discovered that music could tell what paper could not reach. Since 2019 he has built a project of his own - going through losses, restarts and learning - with a single clear direction: to transform what we have experienced into songs.

In 2022, the project was restarted from scratch. What exists today is the result of this process: its own catalog, a defined identity and a proposal that grows with each launch.

Guille Frank is not nostalgia. It's what's coming.

Artistic positioning

Guille Frank shares the scene with the new wave of Mexican singer-songwriters, but he differs in one specific way: sound layers that most do not hear the first time. While today's Mexican folk music is betting on minimalism, Guille Frank builds upwards - without losing the intimacy of the close voice. Honey Girl demonstrates it in real time: 1:25 - The chorus explodes: bass with slides, kick drum, synth, piano and layered vocals.
2:15 - Violin solo on the complete mix.
3:24 - Three violas entering in layers until the close. No drums. No bass. Just strings and silence. It is not nostalgia. It is not tribute. It is folk with architecture.

Project status

The project is in a phase of active development and external validation. Niña Miel was presented to international curators, bookers and media - with positive response from LiveNation, management agencies in Mexico and Spain, and Spotify curators. The next step is Honey - a 13-track album with full narrative architecture, currently in development. The priority is to build with those who identify long-term potential - not sprints, but a sustainable race.

What we are looking for

  • Opportunities such as opening ceremony
  • Artistic representation and strategic guidance
  • Booking - live dates with real value
  • Alliances with a vision of long term
  • Media and press - coverage of the project and its proposal

External validation

  • Honey Girl added to 3 Spotify playlists by curator Røzco.
  • Shared on Instagram by the curator Infinite Letters
  • Added to international playlist by LaSemillaMGMT - booking and artistic development agency in Spain
  • Promise of dissemination by MadameBleu - independent manager of CDMX
  • Positive feedback from OnesToWatch - LiveNation
  • Invitation to live interview by Setlistmx
  • Feedback from A&R professional with more than 7 years of industry experience

Latest Launch

Active compositional process - new material under development

Professional contact

This channel is intended for professional and industry contact.
Name

COMPLETE AUTOBIOGRAPHY

The birth of Guille Frank arises from the deep desire to live art. Before music, there were drawings: landscapes, characters and forms that sought answers where words could not reach.

With time I discovered that music could express what paper could not. I started with electronic tracks -what I had at hand then- and later came the guitar, the piano and a voice that does not seek to be perfect, but honest.

In 2019 I released my first homemade remix: Once Upon a Time (GuilleFranky Beats). It was simple and experimental, but it marked the beginning of GuilleFranky, the name under which I took my first musical steps. Over the years, that name stopped representing me. I started writing my own songs, recording covers and working on my voice. That's how my first single was born: Love and Happiness.

My music began to reflect what I was going through: the loss of a grandfather who was like a father, the confinement of the pandemic, relationships that left marks and excesses that taught me to recognize my own limits. There were aimless nights, days of giving up important things. Even so, music was the thread that sustained me.

I left GuilleFranky behind because it sounded like a passing pseudonym. Guille Frank is closer to who I am: Guillermo Franco.

Losing my father forced me to move forward in spite of everything. In that process I found strength in a word that had been with me since before: Determination. It wasn't born out of that moment, but it always reminded me of the importance of standing firm when everything seems to break.

In 2022 the project went through a complete restart. It was not a pause - it was rebuilding from scratch: catalog, identity, production and stage presence. Everything that exists today about Guille Frank was born after that moment.

Today I continue with a technology business that has given me stability and clarity. I know what I want to do.

Guille Frank is not only a musical project: it is the way in which I transform my experiences into songs and my beginnings into purpose.